In October, his month the publisher in Indonesia (Chapter 2)

Discussions with Bang Anton from Agromedia made me seldom fell back. The editor in the period ten years usually achieve the level of the maturity and idealism that crystallized as a result of the creativity lubricant began to be dry to proceed in the wheel of the business. Therefore, ten years, the editors that his creativity lubricant began to be dry must be replaced with that was new -- they who had thoughts more fresh and the lubricant more liquid. Possibly was not wrong to remember the editor's profession indeed was inspired and enjoyed as the established profession. Therefore, the editor then did refugees with experiments of the idealist's book that not pro-the market so as it was considered not creativity has a sale price.

I realized how many publishers who needed the 'new eyes' to control this risky book business in the market course that actually. Several textbook publishers began to turn the course to the business of the public's book although most were still suffering from vertigo to begin. Several small publishers stood, including self-publisher to test fortune from the markets long tail that was spread in several cities in Indonesia.

Two matters that should become the focus to celebrate this creativity season were the writer and the editor. Don't the publisher only was silent was waiting for the inspiration from sky until being acknowledged as creativity. The writer and the editor must be given by education, was motivated to move, and to be given creativity space that was optimal to stimulate the issuing of brilliant works.

Possibly had the brave publisher paid high a person or several people only to fantasies and finally produced the work was abnormal (unique) that received for many people. In the world editing was known that his name development the editor -- they were typical the editor of the dreamer and was active with new imaginations the matter of the book, from beginning the pattern of the presentation of the article, the packaging, to penetration of the abnormal promotion. One of the knowledge that was exact for this was Imagineering (read the Indigostar book) that in Indonesia was developed by N. Syamsuddin Haesy (Bang Sem). I was trying to study him.

Continued...